Legal
Privacy Policy
Your privacy is important to us. This policy explains how we collect, use, and protect your personal information.
Last updated: February 2026
1. Information We Collect
We collect information you provide directly to us when you:
- Create an account or book a photography session
- Fill out a contact form or request a quote
- Communicate with us via email, phone, or chat
- Subscribe to our newsletter or marketing communications
This information may include your name, email address, phone number, property address, and payment information.
Phone Number & SMS Data: When you provide your phone number during booking, account registration, or by calling our business line, we collect your phone number for the purpose of sending you appointment confirmations, scheduling reminders, service updates, and other transactional communications via SMS/text message. We do not sell, rent, or share your phone number or SMS opt-in data with third parties for their marketing purposes.
2. How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve our photography services
- Process transactions and send related information
- Schedule appointments and coordinate with our photographers
- Send you technical notices, updates, and administrative messages
- Send appointment confirmations, reminders, and status updates via SMS/text message
- Respond to your comments, questions, and customer service requests
- Send promotional communications (with your consent)
3. Photo and Media Usage
Photos and media we create during our services are provided to you for your real estate marketing purposes. We may use select images in our portfolio, website, and marketing materials unless you specifically request otherwise in writing.
All property images are stored securely and access is limited to authorized personnel and the property owner or their authorized agents.
4. Information Sharing
We do not sell, trade, or rent your personal information to third parties. We may share your information with:
- Service providers who assist in our operations (payment processors, scheduling software)
- Professional partners when coordinating services (with your consent)
- Legal authorities when required by law or to protect our rights
5. Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. This includes encryption, secure servers, and regular security assessments.
6. Your Rights
You have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal information
- Opt-out of marketing communications at any time
- Request a copy of your data in a portable format
7. SMS/Text Messaging
By providing your phone number and booking a service with XLRE Photography, you consent to receive SMS/text messages from us related to your appointments and services. These messages may include:
- Appointment confirmations and reminders
- Scheduling updates and changes
- Service delivery notifications (e.g., photos ready for download)
- Responses to your inquiries
Message Frequency: Message frequency varies based on your appointment activity. You may receive up to 5 messages per appointment.
Costs: Message and data rates may apply. Check with your mobile carrier for details.
Opt-Out: You can opt out of SMS messages at any time by replying STOP to any message you receive from us. After opting out, you will receive a one-time confirmation message and will no longer receive SMS messages from us. You may also contact us at hello@xlrephotography.com or call (925) 575-8513 to opt out.
Help: Reply HELP to any message for assistance, or contact us at hello@xlrephotography.com.
We do not share your phone number or SMS consent information with any third parties for marketing purposes. For full SMS terms, please see our Terms of Service.
8. Cookies and Tracking
Our website uses cookies and similar tracking technologies to enhance your experience, analyze site traffic, and understand where our visitors come from. You can control cookie preferences through your browser settings.
9. Changes to This Policy
We may update this privacy policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date.
10. Contact Us
If you have any questions about this Privacy Policy, please contact us:
- Email: hello@xlrephotography.com
- Phone: (925) 575-8513